Pricing & Costs

What does a trade show booth cost?

Fixed price from €5,999 net per trade show appearance – everything included.

One price, no small print: no negotiation, no hidden costs, no hassle with setup and dismantling.

Always included in the fixed price

  • Exhibition stand system
  • Fabric banners
  • Lighting
  • Carpet
  • Setup & Dismantling
  • Logistics & transport
  • Storage room
  • Project Management

All prices at a glance

Size sets the base price: S at 9–16 m² is compact and focused, M at 18–25 m² has room for team and counter, L at 25–36 m² gives space for brand and meetings. The setup level costs the same in every size.

Net fixed prices (excl. VAT) per trade show appearance.
Package Size S (9–16 m²) Size M (18–25 m²) Size L (25–36 m²)
STANDARD from €5,999 from €7,999 from €10,999
STANDARD PLUS from €6,999 from €8,999 from €11,999
STANDARD PRO from €7,999 from €9,999 from €12,999
STANDARD MAX from €8,999 from €10,999 from €13,999
  • STANDARDincludedComplete stand, 2.5 m high, with banner, lighting, carpet and assembly.
  • PLUS+€1,0003.5 m tower for greater visibility and a larger logo area.
  • PRO+€2,000A full 3.5 m high, with storage room and more lighting.
  • MAX+€3,000Rigging above the stand and premium lighting.
Price Configurator

Calculate your price

Put your stand together in four steps. The calculator shows an instant guide price.

Stand type

All stand types cost the same. Pick the one that suits your space.

Stand size

The base price depends on the size: S, M or L.

Setup level

STANDARD is complete. Higher levels add height, tech or long-range impact.

Add-ons

Optional extras, freely added. STANDARD MAX already includes rigging and lighting.

Subscription / recurring trade shows

Several shows a year? The discount applies to the stand price (excl. extras). The annual fee is not included in the guide price below. When the discount overtakes it depends on stand size: in size S from 3 appearances (PRO), 4 (BUSINESS) or 6 (ENTERPRISE), in size L already from 2, 2 and 3 respectively.

Multiple trade shows per year?

Save up to 20%
with the EXPRESS subscription

The more trade show appearances you run per year, the higher the discount on every fixed price
– predictable, reliable and prioritised.

PRO10% off
BUSINESS15% off
ENTERPRISE20% off
FAQ

Frequently asked questions about
trade show booth pricing & costs

How much does a trade show booth cost?
A STANDARD trade show booth starts at €5,999 net in size S, €7,999 in size M and €10,999 in size L – each per trade show appearance. The PLUS, PRO and MAX tiers add €1,000, €2,000 and €3,000 respectively. All prices are net fixed prices excl. VAT.
How much does a trade show booth cost per square metre?
Depending on size and package, a STANDARD trade show booth is roughly €375 to €670 net per m². Larger stands are cheaper per square metre. The decisive figure is always the package fixed price per trade show appearance, not a pure per-square-metre rate.
What is included in the fixed price?
The fixed price includes the booth system, full-wall graphics (printing included), lighting, carpet, storage room depending on the package, logistics and transport, setup and dismantling, and project management. Optional add-ons such as graphic design, counters or TV are available separately and transparently.
Are there any hidden costs?
No. EXPRESS BOOTH works with transparent net fixed prices per trade show appearance. The stated price is binding and includes setup and dismantling, logistics, banner and lighting. Only optional extras such as graphic design or additional furniture are itemised separately and clearly in advance.
Is it worth renting or buying a trade show booth?
Renting is worth it for plannable, recurring trade show appearances without internal effort for storage, setup and dismantling – with a fixed price from €5,999 net per event and up to 20% subscription discount. Buying can pay off if you exhibit very frequently in an identical stand format and need full design control. For most exhibitors, renting at a fixed price is more economical and lower-risk.
CriterionRenting (EXPRESS fixed price)Buying / own exhibition build
AcquisitionNo investment, from €5,999 net per eventHigh one-time investment, often five figures
Follow-up eventsPredictable fixed price, up to −20% with subscriptionLower stand cost, but + storage, maintenance, logistics
Lead timeShort-notice, preconfiguredLonger planning & production
Storage & maintenanceIncluded – no internal effortTo be organised and borne yourself
FlexibilitySize & location freely selectable per eventTied to the purchased construction
Ideal forPlannable, recurring appearances without internal effortVery high frequency in the same format / full design control
How do I get an affordable trade show booth?
The most affordable professional route is a rented system stand at a fixed price: no purchase cost, no storage, no own setup crew. At EXPRESS BOOTH, affordable booths start at €5,999 net in size S, all-inclusive with print, lighting, carpet, logistics and assembly. Exhibitors attending several shows per year cut the price by up to 20% with the EXPRESS subscription. Only pop-up displays are cheaper, but they play in a different visual league.
How much can I save with the EXPRESS subscription?
With the EXPRESS subscription the fixed price per event decreases: EXPRESS PRO from 3 appearances per year 10% off (from €1,599 net/year), EXPRESS BUSINESS for 4–6 appearances 15% (€3,000 net/year) and EXPRESS ENTERPRISE from 7 appearances 20% (€6,000 net/year). Important: the subscription pays off once the discount exceeds the annual fee, in size S that means from 3 (PRO), 4 (BUSINESS) or 6 appearances (ENTERPRISE). For fewer shows, booking individually is cheaper.
In which locations is EXPRESS BOOTH available?
EXPRESS BOOTH is currently available at eight trade show locations: Stuttgart, Munich, Frankfurt, Nuremberg, Friedrichshafen, Freiburg, Karlsruhe and Augsburg. We check additional locations at short notice on request and, subject to availability, also deliver your trade show booth there at a fixed price.
How fast do I receive a quote – and how short-notice can the booth be delivered?
You receive your binding fixed-price quote within 24 hours (Mon–Fri) after your enquiry. Urgent? Reach us by phone Mon–Fri from 8 am to 5 pm CET at +49 7721 88588-0. Depending on location, date and availability, short-notice delivery is possible; we confirm availability, timing and your fixed price, then handle printing, logistics, setup and dismantling.

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