Trade Show Booth Subscription – Fixed Prices, Predictability & Save up to 20%

For companies with multiple trade show appearances per year: secure fixed prices, reduce coordination effort and benefit from priority delivery with the EXPRESS annual model.

EXPRESS subscription for exhibition stands – annual model for predictable trade show appearances at a fixed price
Annual model for predictable trade show appearances

The EXPRESS subscription
makes trade show appearances more predictable.

With the EXPRESS subscription, you bundle multiple trade show appearances into one annual model. You benefit from predictable terms, reduced fixed prices per event and priority project delivery. Standardised processes and reusable setups reduce coordination effort, lead times and internal costs. The more trade show volume you have, the greater the benefit.

EXPRESS
PRO
From 2 trade show appearances per year
10%
On the exhibition stand price
From 2 EXPRESS trade show appearances
per year
Priority availability
Reduced fixed prices per event
Reuse of graphics & setup
Simplified coordination & planning
Storage of banners and promotional materials
1599€/year excl. VAT**
Annual subscription fee
EXPRESS
BUSINESS
From 5 trade show appearances per year
15%
On the exhibition stand price
From 3–5 EXPRESS trade show appearances
per year
Guaranteed availability at EXPRESS locations
Significantly reduced fixed prices
Priority project delivery
Dedicated project manager
Optional upgrade to custom exhibition construction (EXFAIR)
3000€/year excl. VAT**
Annual subscription fee
EXPRESS ENTERPRISE
From 10 trade show appearances per year
20%
On the exhibition stand price
Everything from Pro and Business
Flexible number of trade show appearances
Multiple locations & parallel deployments
Combination of EXPRESS & EXFAIR
Custom pricing & service agreements
Strategic trade show consulting
6000€/year excl. VAT**
Annual subscription fee

** All prices excl. VAT, billed per calendar year

Your Advantage

Example: BUSINESS Annual Model
(15% savings)

Assumption: 4 trade show appearances per year, corner stand size M, Standard Plus,
fixed price without annual model: 7999€ excl. VAT per event (example value)

BUSINESS annual fee: 3000€ excl. VAT

Discount per event (15%): 7999€ × 0.85 = 6799€ excl. VAT

Cost across 4 events: 4 × 6799€ = 27196€

Total incl. annual fee: 27196€ +3000€ = 30196€

Comparison without annual model: 4 × 7999€ = 31996€
Savings: 31996€ − 30196€ = 1800€ excl. VAT

Helpful

Frequently Asked Questions
About the EXPRESS Subscription

What exactly is the EXPRESS subscription?

The EXPRESS subscription is an annual model for recurring trade show appearances. You bundle multiple projects into a predictable framework with defined services, fixed terms and priority project delivery.

How is the annual fee structured?

The annual fee is based on your planned trade show volume, for example 2 or 3–5 appearances, and the package you choose. It covers planning, coordination, standard setup and annual organisation, while each appearance is billed at the discounted fixed price per event.

What advantages do I get compared to one-off bookings?

You reduce coordination effort and process costs because setups, graphics and workflows are standardised and reusable. You also benefit from better fixed prices per event and priority scheduling and resource planning.

How does the subscription discount work?

The price advantage increases with your trade show volume. The more appearances you run per year, the higher the discount on the fixed price per event, for example PRO 10%, BUSINESS 15% and ENTERPRISE 20%. This makes your trade show planning predictable and efficient.

Which services are included in the subscription, and what is optional?

Included are the standardised EXPRESS services, such as the system stand, setup and dismantling, logistics, carpet, lighting and fabric banners incl. print and finishing, depending on the package. Optional extras include a 3.5 m tower element, additional branding surfaces, extra technical equipment and graphic design.

How are my trade show appearances planned and booked?

You register your event dates early, and we plan and deliver them with priority according to availability. Recurring setups and dedicated contacts significantly reduce the coordination effort from scheduling through on-site delivery.

Still have questions?

We are happy to advise you personally and clarify every detail of your EXPRESS exhibition stand.

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