At südback, suppliers meet master bakers and confectioners. cleanbake wanted to show its broad range, in two languages and so clearly that visitors understand it from the aisle.
One continuous back wall shows all product groups with images and short texts in German and English. A side wall presents the partner brands and leads straight to the online shop via QR code. The colours follow the brand in white and blue.
Full-surface printed fabric walls, lighting and flooring are included in the fixed price. A comparable size L booth starts at €10,999 net, plus logistics costs.
